Shropshire Star

These onions with googly eyes are the inspirational gifts you never knew you needed

Owner James Staerck says business is growing – and he knows his onions.

Published
Look sharp (James Staerck)

In Benfleet, Essex, around the corner from Southend-on-Sea, there’s a growing business led by an ambitious young entrepreneur.

The trade? Onions. Not just any onions though – James Staerck’s business personalises the humble vegetable with googly eyes and a message of your choosing – and they put greetings cards to shame.

For £6.49, Staerck’s site, Onion Express, offers to get an onion (sourced from Aldi) with your message to its recipient in three days – with a red or white onion to choose from.

The options on Onion Express
(Onion Express/Screengrab)

“It’s down to personal preference but I think I would use a red onion for a girl or guy you like, it’s romantic.

“But a white onion is more generic – it’s just an onion.”

The onions
(James Staerck)

“With good exposure we expect this to accelerate,” added Staerck, who said “with the expected growth” will be looking to start sending the onions overseas in due course.”

James working on one of the onions
(James Staerck)

“They can put them on their shelf and on display,” said Staerck. “At the moment we advise not to eat the onions because there is ink on them.”

“I do need to think of a different plan on where I’m going to store them,” said Staerck.

James with the boxes of onions
(James Staerck)

“There is actually a company in America which has had a lot of success with eggplants and they are a bit of an inspiration at the moment,” said Staerck. “We will focus on the onion for now but we will see potential other veg or goodies, depending on how it does.”

James with the onions
(James Staerck)

Now, if only there was an innovative way of sending him that message…

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