Shropshire Star

Industry event provides platform for knowledge sharing

Welsh red meat promotion body Hybu Cig Cymru – Meat Promotion Wales (HCC) joined the Wynnstay Beef & Sheep Event, held at Welshpool Livestock Market,  sharing industry knowledge with levy payers and event goers.

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Elizabeth Swancott, Market Intelligence, Research and Development Senior Officer from HCC
Elizabeth Swancott, Market Intelligence, Research and Development Senior Officer from HCC

The event was a key occasion for the beef and sheep sector in Wales with farmers, experts and industry organisations gathering to share knowledge, discuss latest trends and explore innovative practices within the livestock industry.

The day featured stands and demonstrations as well as talks and workshops from a variety of industry experts and provided an excellent opportunity for HCC staff to share knowledge and best, as well as information about HCC’s sustainability and industry development work.

Elizabeth Swancott, Market Intelligence, Research and Development Senior Officer from HCC , said: “With research, technology and best-practice in agriculture continuously evolving, we are pleased to collaborate with commercial companies to share our latest guidance and research around productivity, profitability and sustainability.”

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