Shropshire Star

Allsopp looking to unlock potential for AFC Telford

New commercial manager Liz Allsopp believes AFC Telford has 'a lot of potential' as she sets about bringing in vital funds.

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Allsopp started at the New Bucks Head on Monday and has been tasked with increasing the club's commercial revenue.

She previously worked as the commercial manager at League One club Walsall during the 2014/15 and 2015/16 campaigns and believes she can use her experience to Bucks' advantage.

"I am starting to find my feet here as I got started on Monday," said Allsopp.

"I want to implement a lot of the things we managed to do at Walsall.

"Hopefully my knowledge from my time there will be an advantage and will benefit the club.

"I am looking to contact customers, get out there in the area, meet people and build relationships – that is the plan in a nutshell."

Fresh from a 1,706-strong crowd turning out for the 1-0 win against FC United of Manchester, Telford will look to record back-to-back wins in National League North as they make the trip to Altrincham on Saturday.

The next home game is against Class of '92-owned Salford City on October 29. Allsopp is hoping for a big crowd and is looking forward to the occasion.

"It is going to be the first home game next Saturday," she said.

"Hopefully I can get to meet some of the fans, be able to introduce myself and get a feel of how it is here on a match day."

Until recently, Allsopp worked as a business development manager for an events company.

Amidst the current financial difficulties at the club, she is looking to do all she can to improve matters.

"I think there is a lot of potential here at Telford," she added. "We just need to let people know what we have to offer here and get ourselves out there a bit more.

"The aim is to move the club in the right direction."

The Bucks are over halfway towards a target of £25,000 which is needed by the end of the month. More than £6,800 has been raised through donations.

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